Product Line Manager (Sportstyle Footwear)

We are looking for a Product Line Manager to lead the development of Sport-style footwear collections from concept to market launch.

You will combine consumer insights, market trends and sales data to create a relevant, competitive and profitable product range. The role requires close collaboration with Design, Development, Sourcing, Buying, and Marketing teams.

Responsibilities:

• Develop seasonal product strategy, assortment architecture, price positioning and SKU structure based on financial targets, brand strategy and company commercial needs.
• Analise market trends, competitors, consumer needs, product feedback.
• Conduct deep retrospective sales analysis (Sell-Through, Gross Margin, Revenue, SKU efficiency) to identify assortment gaps, commercial risks, and white-space opportunities.
• Monitor and interpret sales performance for the Brand and competitors against key KPIs.
• Identify assortment gaps, growth opportunities and commercial risks.
• Prepare clear product briefs covering design direction, functionality, materials, target price and cost.
• Lead the product creation process from concept and sample review to final sample approval and supporting GTM launch.
• Manage product cost, quality and margin together with Development, Design teams.
• Review and approve prototypes and pre-production samples.
• Ensure all product milestones are delivered on time.
• Present seasonal collections and product strategies to key stakeholders.
• Maintain accurate product information in PLM, ERP and internal systems.
• Support product marketing communication, training and launch educational materials.

Requirements:

• 4-5+ years of experience in Product Line Management (PLM), Category Management, Commercial Merchandising or buying roles.
• Experience in athletic, lifestyle or fashion footwear is strongly preferred.
• Understanding of footwear construction, materials and manufacturing processes is a plus.
• Strong analytical and commercial skills, including retail mathematics and margin management.
• Experience in A- Brands is a beneficial.
• Advanced Microsoft Excel and confident PowerPoint skills.
• Experience with PLM, PDM or ERP systems; FlexPLM or 1C is an advantage.
• Upper-Intermediate English or higher.
• University degree in Business, Marketing, Economics, Product Management, Fashion or a related field.
• Personal Qualities: passion for sport-style footwear and consumer trends, strong ownership and commercial mindset, excellent communication and presentation skills, proactive, collaborative and results-oriented approach, ability to manage multiple priorities and resilience to work in a fast-paced environment. meet deadlines.

We offer:

• Competitive salary (“white”);
• Hybrid schedule: 2 days a week in the office, 3 days a week remotely;
• Young, friendly and strong international team;
• Opportunities for professional growth and career development;
• Wide range of benefits: discounts on company's products and discount programs with our partners, medical insurance after probation period, mobile services discounts etc.;
• Full compliance with the Russian Labour Code;
• Flexible schedule: you can start your day from 8 a.m., 9 a.m. or 10 a.m.;
• Place of work at the main Company office near Aeroport metro station;
• Parking for employees and guests.